Exploring The Entrepreneurial Hero's Journey w/ Preston True

Exploring The Entrepreneurial Hero’s Journey w/ Preston True

In 1949 author and mythologist Joseph Campbell introduced the concept of The Hero’s Journey to the world. It was originally conceived as a framework that myths and stories the world overall seemed to fit into, but as Preston True shares with us today, it’s a framework that also seems to apply to just about every entrepreneur today. For the past …

Finding The Heart Of The Story w/ John Azoni

Check out the video podcast (vodcast?) of this episode below. If you’ve been listening to us for a little while, you’ve probably heard that here at Tell, we’re a little bit obsessed with crafting and sharing great, authentic stories for everyone we work with. If you’re new around here: We’re obsessed with crafting and sharing great, authentic stories for everyone …

Become A Plus One Communicator w/ Jason McCullough

“Most people can talk. Most people can verbally connect some words together and string them into something that resembles a sentence. Very few people can communicate so effectively that people are drawn to them.” [24:15] It’s true, I know for myself at least that (as you’ll hear in the episode) I struggle to communicate as clearly and effectively as I …

What Makes A Brand Image? W/ Kacha Azema

“Every business, every organization, every person in fact, they all have a brand already, whether it is a good brand or not a good brand is up for evaluation.” [14:15] Branding is one of those things that we all know is important to our businesses, but few of us actually grasp how to do it well, or even what elements …

Identifying The Ideas Worth Developing w/ Allan Goetz

How do you know whether an idea is worth pursuing? Personally, I’ve had multiple projects fail because it turned out no one else was as excited about them as I was. Sometimes, however, you just seem to know that you’re onto something with an idea. Some of us call your gut, or God and others call it intuition. Whatever it …