Authentic Hotel Branding, Not Just A Buzzword w/ Deanna Ting

Authentic Hotel Branding, Not Just A Buzzword w/ Deanna Ting

Do you ever find yourself staying in a hotel in a new city (or maybe one you’ve been to before), and everything about the hotel is so generic that you have no concept of where you are? Maybe the hotel looks theexact same as the one in Detroit, or Toronto, or London or Sydney. Each city is unique and exciting …

Finding The Heart Of The Story w/ John Azoni

Check out the video podcast (vodcast?) of this episode below. If you’ve been listening to us for a little while, you’ve probably heard that here at Tell, we’re a little bit obsessed with crafting and sharing great, authentic stories for everyone we work with. If you’re new around here: We’re obsessed with crafting and sharing great, authentic stories for everyone …

What Makes A Brand Image? W/ Kacha Azema

“Every business, every organization, every person in fact, they all have a brand already, whether it is a good brand or not a good brand is up for evaluation.” [14:15] Branding is one of those things that we all know is important to our businesses, but few of us actually grasp how to do it well, or even what elements …

Identifying & Rewriting Your Personal Story w/ Grant Peelle

I’ve always viewed stories as the most powerful method to convey information and bring about change. Generally though, we think of ourselves as being affected by the stories of others, often downplaying our own story, or thinking too hard about what we can learn from our story, or if it’s even accurate or even worth knowing – let alone sharing. …